Updated 1/20/2022
UX (user experience) & UI (user interface) are not just buzz words. They are powerful online weapons! With the implementation of UX / UI, best practices Session duration was increased by 25%!
UX (user experience) and UI (user interface) best practices are really powerful. We recently launched a new website for our client which was designed and built with the best practices of UX and UI in the industry. What do you think? Session duration increased by 25%!
UX – stands for User Experience. UX refers to how a user interacts with a website or app (where they click, which pages they visit). UX can be shaped by testing differences in page layouts, CTAs, colors, content, etc to improve conversion rates. Having a good UX is crucial to having a good business, as it drives repeating users and engagement.
UI – Stands for User Interface. User interface is the area with which a user interacts with something through a digital device. Good UI should be fluid and easy for most people to understand.
FAQ
-
What credentials do we need to start working
1. We need 100%: 1.1. Domain name registrar credentials (name of registrar, login, password, pin) 1.2. Hosting (it can be the same credentials as a domain registrar or separate) 1.3 MYSQL 1.4 FTP 2. It is important to provide credentials (if you have accounts): 2.1. Google my business page 2.2. Bing Places 2.3. Yelp 2.4. Social media (FB, Instagram, Twitter, any others) 2.5. Any other 3rd party services you use online on your website Please take into consideration that we can start working on the project and be responsible for your digital presence only after all the credentials are provided.
-
How to choose the best domain name for your business and aviod common mistakes
The domain name you choose has a vast and long term impact on all your marketing affords. It is better if you can consider the domain name before you even choose your business name. 1. Short and memorable 2. Keywords in the domain name 3. Choose the right TDL extension 4. Use Hyphens No underlines between words when the domain name is long 5. Consider buying multiple TLD extension (help to secure your brand) 6. Consider Buying similar domain names (help to secure your brand) Do not forget about SSL certificate, Your website should be running securely (https). 7. A Decent period (one-year minimum) of registration with autopay is recommended
-
What is website accessibility compliance (ADA)?
A website is considered accessibility compliant when it is properly designed and built for people with disabilities, so people with disabilities can use them. Web accessibility encompasses all disabilities that affect access to the Web, including auditor, cognitive, neurological, physical, speech, visual. Making the web accessible benefits individuals, businesses, and society. Although there are some difficulties in achieving 100% website accessibility compliance. You can read about website accessibility compliance on https://www.w3.org/, which is dedicated to Strategies, standards, and supporting resources to help make the Web more accessible to people with disabilities. For more info please read our post WEBSITE ACCESSIBILITY COMPLIANCE IN THE USA
-
Why don't Google My Business Pages & Google Maps Listings work properly during COVID-19?
During COVID-19 pandemic Google Limited Google My Business and Google maps Listing functionality. It might seriously affect your local SEO. WHAT ARE THE MAJOR CHANGES? Review replies are now available. New user reviews, new user photos, new short names, and Q&A might be paused and will gradually return by country and business category. Google is going to publish gradually delayed user reviews and photos submitted to Google Maps. Businesses might experience publishing delays for other edit types or when contacting support about these pending edits. Delays for publication of new listings, claims, and verifications for some types of businesses to Google Search and Maps. Updated for specific industries and categories. For example, changes in April 2020 for health care providers and medical professionals. What else should I do? Goole issued really useful sources to navigate small and local businesses during the Coronavirus pandemic. Please, subscribe to Google for small business updates and read Covid-19 updated.
We arе here to help you with your online presence!